Meet Our Specialist Coaches

Our dynamic duo is leading those in the dental industry to unprecedented success.


Jenn Janicki

Pushing all practices to excellence.

Jenn is a captivating speaking and influencer in the dental industry. She has coached some of the top-producing dentist in the U.S, with a focus on practice mastery. As an expert dental practice consultant she focuses on enhanced business systems, clear communication, premier service, and practice profitability.

She has over 30 years experience working in the industry she loves and is an Executive director of Clinic Mastery Series (LINK). Jenn is a co-founder of Mastery Lab and has earned an honorable distinction in business development for large corporations. She brings these skills and strategies to each dental team she works with, producing fantastic results.


Jackie Adame

Guiding dental practices through the marketing minefield.

Jackie, a c-founder of Mastery Lab, has 20+ years experience as a marketing strategist in the dental industry. Working with multiple dental practices has allowed her to identify with the unique needs and day-to-day challenges faced by small businesses.
She uses her advanced training from the top leaders in the industry to create highly efficient marketing strategies with a practical approach. Jackie strives to incorporate a practical approach to help dentists in every stage of their practice – with a focus on positive return on investment (ROI).
As a certified Guerrilla Marketing coach and copywriter, Jackie has all the credentials to get you started in marketing, revamp your current efforts, or take them to the next level.


"I just want you to know I have enjoyed our training and chats and you are wonderful!!!"

-Amy, Marketing Coordinator, Dr. B. Wynn

Uniting the Best of Both Worlds

Mastery Labs is where marketing expertize meets practice mastery to produce a custom formula that truly transcends your goals. This is what our Mastery Lab team brings to the table:

30+ Years Experience

Advanced Training and Knowledge

A Portfolio of Exceptional Results

A Unique Understanding of the Industry