Why Online Reviews are Important to Your Dental Practice

A consistent stream of positive online reviews is essential for the success of your dental practice. Authentic, positive reviews drive new patients to your practice, support your SEO efforts, and is the virtual version of word-of-mouth marketing. Online reviews for your dental practice help spread the word about why patients should choose your care over […]

Your Dental Practice is Either Growing or Dying

If your dental practice is not growing, it is dying. There really is no in between. Seem harsh or fatalistic? The reality is “dying” doesn’t happen all at once, or quickly but a little bit every day. Maybe you’re wondering what happened to that steady stream of new patients you enjoyed for so many years. […]

The Easy Way to Create Authentic Social Media Posts

Where to Find Social Media Posts for Your Dental Office You know it’s important to keep your social media channels populated with frequent, new posts, but what do you post? Thankfully most website providers have ready-made posts to talk about dental care and services to help you keep your social media channels active. But any […]

Get a Competitive Advantage

Does Your Team Understand Your Competitive Advantage? You know what sets your dental practice apart from the competition, but does your team? If not, you could be diminishing your practice’s reputation unintentionally. Although you’re the face of the practice, it’s your team that has direct contact with your patients before you do. They’re the ones […]

Are You Wasting Time & Money on Dental CE?

by Angela Davis-Sullivan   You’ve paid for the travel and hotel accommodations, the cost of the event, not to mention shutting down your revenue source by closing the office all to attend continuing education. The truth is, you could be wasting your time & money. From the time you graduate to the day you retire, […]

Facebook Page Engagement with Your Wifi Router

What is Facebook Wi-Fi? If you have a business Facebook Page you can set up Facebook’s Wi-Fi with your router and turn your business into a Wi-Fi hotspot. The thought behind this, is to generate check-ins to your business page in exchange for internet access. Turning your business into a Facebook Wi-fi hotpot will also […]

How to Use Email for Marketing in Dentistry

Emails continue to be among the top preferred media channel with adults and teenagers with 90% of adults and 74% of teenagers using email. As a dental practice, you likely have an email provider sending out appointment reminders and maybe even happy birthday messages, however most practices are not taking full advantage of their email […]

Why You Should Absolutely Upgrade Your Website to HTTPS

Has your website provider asked you to upgrade to HTTPS? If so, you might want to pay attention. Upgrading to HTTPS isn’t a gimmick. It’s a necessary addition that’ll help your website perform better, while protecting your practice and your patients. Sounds pretty good, right? Before you pick up the phone and make the upgrade, […]

Why It’s Actually a Plus to Offer Affordable Pricing

  Have you shied away from using the word “affordable” in your practice? You’re not alone. Often, dentists worry that by being affordable or offering affordable dentistry, they’re giving off the perception of being cheap. And as you know, cheap sounds, well, cheap. The word alone sends a signal of low quality. You offer top […]

Influencer Marketing for Dentists

Influencer Marketing for Dentistry: Getting Started Consumers think all dental practices are the same, but yours is unique. How do you get yours to stand out from the crowd? The underlying lack of differentiation shouldn’t get you down. You can still craft a unique story in your market. One way to do that is to use […]

 

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